Pillar 4 hired me to be apart of their team to create illustrations and other forms of digital and print assets
During my time I worked with a lot of Healthcare and Fitness brands creating thumbnails, illustrations, web banners, infographics, social media posts, small and large printed assets such as flyers, banners, and table top designs for events.
Web banners created for GGR to promote various events targeting individuals with home gyms. The campaign focused on advertising GGR’s home gym workout classes, with each banner designed to capture attention and drive engagement.
Created digital illustrations for social media infographics. I received a prompt along with reference styles that the studio wanted for the illustration aesthetics. I sketched the concepts and then finalized them in Illustrator. I also prepared a set with animation in mind, so each file could be easily animated if the client wanted to incorporate motion to tell a more dynamic story.
These illustrations were used in a pie chart for an article about where animals sleep as well as a social media posts. Each respective image was a section in the article.
While some social media posts used illustrations others used images. Utilizing a central branding system for one of their clients I created these other posts as well.
While sometimes illustrations were used for articles, other forms were created, utilizing other forms of storytelling and design. These pieces showcased articles based on TikTok content and were used not only as banners but also as thumbnails for the article.
Thumbnails were also a task given to me, based on the content of the video, creating on-brand thumbnails.
Custom icons designed for websites and user journeys, tailored to each client’s unique brand themes and visual identity
Product illustrations based on client descriptions and images. These vector illustrations were used in decks and other marketing material for stakeholders.
Infographics that were designed out one showcasing the client journey from start to finish for their products versus their competitors and the other a illustration based infographic showcasing information about nightmares within adults used in social media posts and their newsletter.
